Facebook seems to be the topic of the week. I first read Nathan Froelich's post 5 Reasons Agents Should Dump Their Facebook Business Pages and then Anita Clark's post Put On Your Tapping Shoes & Tap Into This Resource.
Facebook has over 1.3 BILLION USERS as of 2014. This is supposedly active users. Which leaves an unknown number of potential lurkers out there who could be looking every day but not posting a thing. This is the largest amount of users on any social networking site by far.
Wouldn't it make sense then to at least have a presence? If you can fill in your office address, phone, web address etc...you can pretty much set up your business page. Whether a Realtor or any other type of business you want to take advantage of the sites that are still free for you to use especially one that has the largest amount of users of any social networking site.
Most businesses these days have a social media person on site who can help you with the minor problems you may run into setting up that page like putting in a cover photo or something of that sort. And if there isn't that person, we ALL know someone with a teenager or have a friend who is proficient on a computer.
Like Anita said I ran some ads too after watching Bob Stewart's webinar. I reached over 3500 people and spent just under $30 with several hundred clicking through to my website since it ran and I am working with one now. So the ads are worth the money no question. You just have to find the right ad for yourself.
Just sayin'....how many times a day do you pass by someone who is on their phone or computer and it is on Facebook??
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